Most people don't know that reducing their meat and dairy intake is essential for protecting our climate. It's easy to see why.
Astudyby Faunalytics and Sentient Media found that 93% of all climate media coverage doesn’t mention animal agriculture, despite meat and dairy productionaccounting forabout 11-19% of global emissions.
This is exacerbated by the amount of funding received by the animal agriculture sector. Arecent studyfound that livestock farming in the US gets 800 times more investment than plant-based and cultivated proteins. Meanwhile, 95% of all research and innovation spending went to animal farmers, aimed at improving production.
We can't count on the government or the media to tell the truth about our diet's effect on the climate crisis. It's up to us caring citizens. Please help us get the word out.